Influencers
Influencer Partnerships
Snapshot of PAST INFLUENCERS
Patrick Starrr 4.4M
Desi Perkins 4.3M
Raye Boyce 1.5M
Color Me Courtney 749k
target fanatic 480k
Emily Oberg 318k
Janelle Lloyd 132k
Candancereels 66k
Parker York Smith 63k
Paulthecorgi 44k
Jackie Michele Johnson 20k
Wild One x Target | Target Fanatic, Target Junkie & Target Bargains
@Targetfanatic, @Target_Junkie & @Target_bargains
Genusee Eyewear | Paul the corgi
@paulthecorgi
Genusee Eyewear | Minna Lee
@livingminnaly
TOO COOL FOR SCHOOL | PAID ACTIVATIONS
FIZZY SCULPTING BODY MOUSSE
To promote Korean beauty brand, Too Cool For School, I secured a paid Instagram activation with top-tier beauty blogger, Raye Boyce of @itsmyrayeraye. With more than 1.5 Million followers, Raye Boyce created two dedicated videos tutorial featuring the brand's 2017 launches. The partnership resulted in more than 876k views and 409 comments.
BAREMINERALS | 24-HOUR INFLUENCER CAMPAIGN
Managed the paid partnership of 8 US influencers, for the launch of bareMinerals' 24-hour liquid foundation. The global campaign include 24 influencers total, from 8 countries. The campaign had a total reach of +17.2 million, garnered +3.1 million impressions and generated $529,340 EMV in 48 hours.
MAGGY LONDON | MUSE BY MAGGY LONDON LAUNCH
Managed the paid partnership between Color Me Courtney, For The Love of Fancy, Skinny Hipster, A Pinch of Lovely, Style Cusp, Kelly GoLightly, Kier Mellour and Maggy London for the launch of their 4-piece capsule collection—Muse by Maggy London. The multi-platform collaboration resulted in original content created with the bloggers produced by and shared on her platforms with a combined reach of 1.1 million. The paid collaboration resulted in original content featured on their blog, social amplifications, including takeover and organic posting on the brand's social accounts and landing pages.
MAGGY LONDON | SPRING IN NEW YORK CAMPAIGN
Managed the paid partnership between Blush & Blooms, Pink Champagne Problems, Nazira Sacasa and Maggy London for their Spring In New York campaign. The multi-platform collaboration resulted in original content created with the blogger produced by both the brand and the blogger. Coordinated photo and video shoot details as well as original content featured on her blog, social amplifications, including takeover and organic posting.